Venice Beach treehouse
Originally uploaded by jcgr.

This whimsical abode in Venice Beach, CA may look accidental, like a meandering treehouse. I suspect, however, that the design is very careful, very intentional.

It even has a chandelier in that highest, most tree-house-like space.

Intriguing from the outside, yes, but like any interesting building, I bet it’s even more interesting looking from the outside in.

What process or part of your business is much more intentional (and effective) than it might first appear?

Or are there once-whimsical parts of your business (perhaps a process or a product) that you’d like now to simplify because they’ve become just too hard to navigate or too costly to operate?